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Marketing and Demand Creation Software
Research Library
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INSIGHT, Inc.
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OPTIMIZING MARKETING AND SUPPLY CHAIN MANAGEMENT
Strategic planning for supply chain and marketing too often proceed independently, that is, within their respective silos. Even when forecasts are prepared collaboratively or a formal sales and operations planning (S&OP) process is used (and most companies have not reached this level of sophistication), the typical response of supply chain ...
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NetSuite Inc.
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Nucleus found customers of on-demand business application provider NetSuite significantly automated processes, boosted sales, increased productivity, reduced or avoided headcount, and retired costly legacy systems. All customers increased data visibility through NetSuite's integration and reporting capabilities. Deployed properly, NetSuite can deliver a positive ROI in fewer than 9 months.
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Technology Business Research (TBR)
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For many high-tech companies, Green IT is more than just a technology; it is a strategic marketing initiative. Hardware, software and services firms alike are either burnishing their corporate image by promoting their own sustainability initiatives, or actively marketing products and services that help their customers operate in a more sustainable manner.
TBR had the opportunity to examine how ...
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Angoss Software Corporation
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Creating and Deploying Predictive Strategies that Drive Customer Value in Marketing, Sales and Risk
Angoss is helping its clients achieve significant revenue growth and measurable return on investment, with systematic productivity improvement in their marketing, sales and risk management operations. We are doing this by helping our clients create predictive models through their data mining ...
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SAS Institute Inc
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SAS 9.2 includes significant performance improvements through better use of the underlying hardware and software. The improvements include more widespread use of 64-bit computing, as well as an increased ability to use and manage grids. Support for multithreaded processing has been extended across the platform, from SAS procedures to SAS servers to grid enablement. In addition, new in-database ...
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